Georgia’s Tybee Island has been transformed into a major Hollywood set where Dwayne Johnson and Zac Efron can be found doing some serious slo-mo running and saving lives for their new movie, Baywatch.
Good morning from Tybee Island where they're filming Baywatch today on our beach pic.twitter.com/UIunEBfhpj
— KLM (@kimberlymeier) March 30, 2016
The production recently moved to Tybee Island, located just 18 miles from Savannah, after wrapping up a few days filming in Palm Beach, FL and around town in Savannah. Tybee caters to nearby tourists looking for a quick beach destination. The Tybee Island Marine Science Center, Fort Pulaski National Monument and the Lighthouse Museum have been keeping visitors busy over the past couple of days as Baywatch has occupied much of the beach and pier.
Johnson’s daily Instagram posts have also been giving fans who can’t make it to Tybee Island a taste of the island, and a look at his set life. The posts have become so popular, Newsweek recently wrote an article commending Johnson on his marketing prowess by “allowing fans to get in on the ground floor, creating brand awareness and fan loyalty from the outset, which in turn should have a positive effect on box office receipts when it finally opens in a year from now.” Of course, the businesses in Tybee Island are hoping The Rock’s Instagram pics can also bring fans to their shores, as well the theater.
It’s hard to deny Johnson’s photos do make the Baywatch set look like the most fun, ever. Check out a few of the highlights below:
In the 80's he drove the coolest car on the planet. In the 90's he dominated slo-mo running on the beach with the most successful TV show of all time. And today he's simply Still the f'n man. Phenomenal day on set with my brotha – the OG himself @DavidHasselhoff – the man who started it all. Great dude with a great sense of humor. AND he trained his ass off for our movie.?? #RockAndHoff #OnSet #RetroCool #AndSomeTattooedBaldMan #BAYWATCH MAY 2017.
Our RATED R, raunchy, edgy action comedy #BAYWATCH is the coolest set on the planet to visit.. so its our honor to host 96yr old Jeanne Shinefield an her lovely squad. Jeanne is the grandmother of our lead producer Beau Flynn @flynnpictureco and after all these years she FINALLY got the chance to visit her grandson on set for the first time and watch him work. It was so cool to see how proud she was of her grandson, Beau. I know it may sound corny, but it made me wish I could bring my grandma to set for the first time too. Somewhere though I'm sure she's looking down and proud. And laughing at my dumb jokes. ? #OnSet #JeanneAndHerBiddieGangstas #AnHonor #BAYWATCH
Production for the day has ended, all the extras are going home and the sun's going down. Me and @zacefron refuse to quit in a tire shrugging contest that lasted for hours. Why? Because we're #BAYWATCH, we're bad ass and we're a slightly dysfunctional family. ✔️ On a side discipline note juuuuuust wait til you see the insane shape my boy Efron got in for our movie. Proud of the hard work he put in. That's the way you make a character "Iconic". I still kicked his candy ass though in this contest. #OnSet #TwoMeatheadsActingLike12YearOlds #EpicFunThough #BAYWATCH SUMMER 2017 ???
WTF craziness & fun go to a whole new level on our #BAYWATCH set when our boy @SachaBaronCohen (in character) stops by. We were chatting about his new movie coming out THE BROTHERS GRIMSBY and I said "Well show us something". He said "You sure?" We said "Hell yes we're sure". Well if you listen closely you'll hear an ELEPHANT ROAR followed by me and @zacefron's reactions. There are some things in life we can't ever UN-see… what we just witnessed will no doubt make cinematic history. ?? Enjoy #TheBrothersGrimsby from the brilliant/crazy mind of SBC. #OnSet #BAYWATCH We now have a "deeper" understanding and respect for elephants….